MCA MAGADH UNIVERSITY QUESTIONS (2005-2008) FUNDAMENTALS OF MANAGEMENT

MCA MAGADH UNIVERSITY QUESTIONS (2005-2008)
    FUNDAMENTALS OF MANAGEMENT

                             
                                                             2005-2008

                                                           Full Marks : 80
                                                            Time : 4 hours

                                           The Questions are of equal value
                                            Answer any five Questions.


 1. What do you mean by Human Resource Management? Discuss how it works
      as they factor in the modern corporate world?

2. Define manpower planning. Discuss its objective. Explain different techniques of
        manpower planning.

3. Discuss different sources and methods of recruitment.

4. Explain the nature and scope of marketing management.

5. "Marketing mix combines those activities which help realising
     the objectives of the firm". Discuss and explain the various
     elements of marketing mix.

6. What do you mean by development of new product? Discuss different
     stages of the development of new product.

7. What is marketing information system? Discuss its importance in present business.

8. Discuss the role of advertising in the economy of India.

9. How plant location and layout is important in managing production system?
    Also discuss advantages and disadvantages of product and process layout.

10. What is working capital? Discuss the factors determining working capital in business.