MCA MAGADH UNIVERSITY QUESTION (2008-2011) FUNDAMENTALS OF MANAGEMENT

MCA MAGADH UNIVERSITY QUESTION (2008-2011) FUNDAMENTALS OF MANAGEMENT

                                                           Time: 4 hours
                                                          Full Marks: 80
                                           Candidates are required to give their answer in
                                            their own words as far as practicable
                                                Answer any Five questions.
                                             All question carry equal marks.

(1). Explain the meaning and scope of Human Resource Management.

(2). What do you mean by Manpower Planning? how is it done?

(3). What do you mean by Recruitment? What are the various methods of recruitment?

(4). Training has an important role to play in the development of a person in this light explain the need for training.

(5). What is Succession Planning? What is its importance.

(6). Explain the nature and the scope of Marketing Management.

(7). What do you mean by the Marketing Environment?

(8). Explain the concept of Marketing Mise.

(9). What is the concept of product life cycle? What are the various life cycle stages?

(10). Explain the concept of sales promotion.

(11). What do you mean by Marketing Information system?

(12). Write short notes on any two:
    (a) Financial Management
    (b) Production Management
    (c) Marketing Control
    (d) Performance Appraisal